Episode · 7 months ago

Make my logo bigger: Why this is not as important as you think.


An age-old request in advertising, and especially in web design: "can you make the logo bigger?" Sure, but why? Is that really the priority? 1) Your brand is not your logo. 2) Bigger isn’t always better. It’s the internet. It must and will  change size based on different screen sizes.  3) Your audience doesn’t care about your logo beyond simply recognizing  it. They are interested in your products, message, and tone. =====  ABOUT THE PODCAST   The NerdBrand Podcast is the intersection of nerd culture, branding, and marketing. Nerd culture is no longer a reserved sub-culture; it’s mainstream pop culture.  Listen as we discuss our views on branding and advertising, always with a touch of nerd — technology, movies, comics and novels, video games, and plenty more.   Find more at   =====  ABOUT NERDBRAND  NerdBrand is a data-driven branding, web design, and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why" of your business to life.   Learn more at   CONNECT WITH NERDBRAND   Facebook:  Instagram:  Twitter:  LinkedIn: --- This episode is sponsored by · Anchor: The easiest way to make a podcast. --- Send in a voice message: Support this podcast:

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